YDP — Your Digital Partners | More Booked Jobs for Home Service Businesses
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🔨 Specialists in Home Services & Trades

We fill your calendar with
booked jobs — not just clicks.

At YDP — Your Digital Partners, we run Facebook Ads, Google Ads and SEO specifically for home service and trades businesses. Electricians, plumbers, roofers, landscapers — we get your phone ringing with real, local customers who want to book.

What We Deliver
Average return on ad spend across campaigns
↓42%
Cost per lead
4.7%
Avg. CTR
5 days
To go live
No lock
Month-to-month
50+
Campaigns Managed
Average ROAS
€399
Starting Per Month
5★
Client Rating
Why Choose YDP

We understand your trade
before we touch your budget.

Most agencies pitch before they understand your business. We do the opposite — every engagement starts with proper discovery, not assumptions.

🔎
Business-First Approach

We don't pitch before we understand your business. Every engagement starts with us learning your trade, your service area and your slow periods — before we recommend anything.

📈
Data-Driven Decisions

Every decision is backed by job enquiry data, cost per lead and conversion rates — not impressions. We optimise your budget around the metrics that actually fill your diary.

🤝
No Jargon. No Lock-ins.

Plain-English reports every week. Month-to-month from €399/month. You stay because the booked jobs keep coming — not because a contract forces you to.

Channels & platforms we work with
Built for Results

Every campaign is designed
to fill your job calendar.

We measure success in booked jobs, qualified leads and revenue — not impressions or reach. Every decision we make ties back to one question: is this getting our client more work?

  • Same-day replies — always responsive and accessible
  • You own every account, creative and campaign — always
  • Weekly plain-English reports — no confusion, no spin
  • We only take on clients we are confident we can help
  • No percentage of ad spend — flat fee, full transparency
↓42%
Avg. reduction in cost per lead
Average return on ad spend
5 days
From onboarding to live
0
Lock-in contracts — ever
What We Do

A complete system — built
for home service businesses.

Every channel, every touchpoint, working together as one acquisition engine — from the first Facebook ad to a booked job in your calendar.

📘
Meta Ads

Facebook and Instagram campaigns targeting homeowners in your service area. Creative, copy, audiences and optimisation — built around getting your phone ringing with real job enquiries.

Learn more →
🔍
Google Ads

Show up when homeowners search for your trade. Electrician near me. Plumber Dublin. Roofer Cork. Maximum intent, minimum wasted spend.

Learn more →
🌿
SEO & Organic Growth

Rank for your trade in your area — without paying per click. A pipeline of inbound job enquiries that compounds over time.

Learn more →
Our System

The Booked Jobs System — end to end.

From the first Facebook ad to a booked job in your calendar — and the retargeting that brings back everyone who didn't call the first time.

01 · ATTRACT
Google + Meta Ads
🎯
Paid Traffic
Reach the right people
02 · CAPTURE
High-Converting Design
📄
Landing Page
Convert visitors
03 · COLLECT
Name, Email, Phone
📋
Lead Form
Capture enquiries
04 · TRACK
GA4 + Meta Pixel
📊
Analytics
Full visibility
05 · NURTURE
Automated Follow-Up
Email Sequence
Convert warm leads
06 · RE-ENGAGE
Warm Audience Ads
🔄
Retargeting
Bring back visitors
07 · IMPROVE
Test · Learn · Scale
🚀
Optimise
Compound results
See How the Full System Works →
Results We Have Delivered

Numbers that actually
mean something.

No vanity metrics. These are the outcomes that matter to trades and service businesses.

Service Business · Electrical
3× ROAS

Rebuilt a struggling Meta Ads account for an electrical contractor. Tripled return on ad spend within 60 days by targeting homeowners in the right radius with the right creative.

Meta Ads
Service Business · Plumbing & Heating
↓58% CPL

Took over a Google Ads account for a plumbing company burning budget on irrelevant searches. Cut cost per lead by over half in the first month.

Google Ads
Home Services · Local SEO
Top 3

A business invisible in organic search now ranks top 3 for core keywords after 4 months of focused SEO work.

SEO
Trades & Home Services

Are you a trades business owner?

We built a dedicated system specifically for electricians, plumbers, roofers and landscapers.

See the Trades System →
Simple, Honest Pricing

Start from as little as
€399 / month.

One flat monthly rate. No percentage of ad spend, no hidden fees. Your budget goes where it should — to Meta and Google, growing your business.

“We don't run ads to burn through your budget. We run ads to fill your job calendar — because that's the only way we grow ours.”
Start for €399/mo → How It Works
Starting from
€399
per month · no lock-in
  • One dedicated ad channel (Meta or Google)
  • Full campaign setup & ongoing management
  • Weekly plain-English performance reports
  • Conversion tracking setup included
  • Monthly strategy review call
  • You own all accounts & data — always
  • Cancel any time, no penalties
Book a Free Discovery Call

Ad spend goes directly to Meta/Google.
Your budget stays yours — 100%, always.

How It Works

We don't pitch before we
understand your trade.

Our process protects your budget and sets realistic expectations from day one.

01
Free Discovery Call

We learn your business, goals and challenges. 20 minutes, no pitch, completely free.

02
Honest Business Analysis

We audit your digital presence and only move forward if we can genuinely add value.

03
Build & Launch

Full system built and live within 5 working days. You approve everything first.

Let’s start with a conversation.

No commitment, no sales pitch. A free 20-minute call where we understand your business and tell you honestly whether we can help.

WhatsApp Us Now Or: [email protected]
Why YDP

How we compare to the
typical agency.

We built YDP to fix everything that frustrated us about the agency world.

With YDPTypical Agency
Pricing modelFlat monthly feeOften % of ad spend
Account ownership100% yours, alwaysOften agency-owned
Before recommendingAnalyse your business firstPitch first, ask later
ReportingPlain-English, weeklyMonthly PDFs full of jargon
Contract lengthMonth-to-month6–12 month lock-ins
Who runs your adsDirect access, alwaysAccount managers who don’t run ads
If they can’t helpThey will tell you upfrontThey will take your money anyway
Is This Right for You?

We work best with
specific kinds of businesses.

We are not for everyone — and we think that is a good thing.

This is for you if…
  • You run a home service or trades business
  • You want a consistent flow of booked jobs — not just enquiries
  • You understand sustainable results take 60–90 days to compound
  • You have a real service with genuine local demand
  • You want a team invested in your growth, not just your retainer
This probably isn’t for you if…
  • You expect booked jobs overnight from a standing start
  • You want someone to just run ads without understanding your trade
  • You are not willing to test, iterate and stay the course
  • You need someone to tell you what you want to hear
  • Your monthly ad spend budget is under €300
Estimate Your Results

See what your budget
could generate.

Based on average results across home service and trades campaigns. Book a call for a real, area-specific forecast.

Estimates based on typical campaign performance. Actual results depend on your industry, offer and market.

Results Estimator
Drag to set your monthly ad spend
€500 / month
34
Est. Leads/mo
€15
Est. Cost/Lead
~2×
Est. ROAS
Get a Real Forecast →
👤
Founded by Marketers
Who Got Tired of Bad Agencies
“We've run campaigns for trades businesses, service companies and everything in between. We know what fills a job calendar and what wastes budget — and we built YDP to always do the former.”
Our Story

We got tired of watching
good businesses get
poor results.

YDP was built by people who have run campaigns specifically for trades and service businesses — and watched what actually moves the needle versus what looks good in a report. We have seen the 200-person agency where nobody knows your business.

So we built something different. Lean. Focused. Where the people you talk to are the people running your campaigns. Where your results are our reputation — every single day.

More About Us →
Client Reviews

Trusted by businesses
across the world.

Here is what a few of our clients say about working with YDP.

★★★★★

“YDP took the time to understand our business before touching our budget. Our Google Ads cost per lead dropped significantly within the first month.”

SC
Sean C.
Owner · Electrical Services
★★★★★

“Honest, reliable and results-driven. They told us upfront what was realistic and delivered exactly that. Refreshing to work with a team that does not overpromise.”

PM
Priya M.
Founder · Home Renovation Studio
Read All Reviews →
FAQ

Questions people ask
before getting started.

How long until I see results? +
Paid ads show meaningful data within 14–21 days. Month 2 is when optimisation kicks in and costs start dropping. SEO takes 3–6 months but compounds over time.
Do I pay for ad spend separately? +
Yes. Your ad budget goes directly to Meta or Google — we never touch it. You pay us a flat management fee from €399/month. No percentage cuts, no surprises.
What if I have never run ads before? +
Completely fine — it can actually be an advantage. We set everything up from scratch the right way, without undoing bad habits from previous campaigns.
Is there a minimum contract length? +
No minimum. Month-to-month from €399/month. We recommend 60–90 days to optimise properly but we will never lock you in contractually.
What industries do you work with? +
Primarily home service and trades businesses — electricians, plumbers, roofers, landscapers, bathroom fitters, kitchen installers, boiler engineers, painters and decorators. We also work with property maintenance companies and related service businesses. We assess every business individually and are upfront if we don't think we're the right fit.
Still have questions?

Talk to us directly.
We answer fast.

No waiting days for a reply. WhatsApp us and we will respond within a few hours.

Ask Us on WhatsApp [email protected]

Ready to fill your calendar
with more booked jobs?

Start with a free 20-minute call. We'll show you exactly how many people in your area are searching for your trade right now — and what it costs to get in front of them.

Book a Discovery Call WhatsApp Trades Businesses →